With school out and many children facing food insecurity, Food Lion customers and participating vendors helped provide more than 28 million meals* through the Summers Without Hunger initiative. Food Lion customers supported the annual campaign by purchasing specially designed reusable bags for $2 between June 18 and July 15.
Ten Food Lion suppliers generously matched the proceeds of all specially designed reusable bags purchased by customers: Campbell’s, JM Smuckers, Frito-Lay, Utz, General Mills, Kellanova, Kraft Heinz, Unilever, Mondelez and PepsiCo, thus doubling the impact.
Food Lion Feeds, Food Lion’s hunger-relief platform, coordinated the campaign with a goal to reduce food insecurity in the company’s 10-state operating footprint. Since the campaign began in 2019, customers have helped provide more than 100 million meals*. The Summers Without Hunger campaign benefited the Food Lion Feeds Charitable Foundation, which will fund grants for childhood hunger programs.
“We are incredibly grateful to our customers and participating vendors for standing with us in the movement to end hunger,” said Kevin Durkee, Manager, Food Lion Feeds, Food Lion. “Together, we’ve made a meaningful difference for children facing hunger this summer, ensuring they receive vital nourishment. Their continued support is vital to our commitment to reducing hunger in the towns and cities we serve.”
Since 2014, Food Lion Feeds has helped provide more than 1.5 billion meals** to individuals and families. For more information on Food Lion Feeds’ commitment to ending hunger, visit foodlion.com/feeds.
*Investments are converted to a meal equivalent based on various meal equivalent formulas.
**Food Lion Feeds helps address food insecurity by providing product, financial and equipment donations; disaster relief and recovery efforts; investing in capital campaign support for feeding agencies; and volunteer hours by associates. These investments are converted to a meal equivalent based on various meal equivalent formulas.